Disclaimer

1. General Disclaimer

The information contained on this website and provided through the services of Creative IT Solutions ("Company", "we", "us", or "our") is for general informational and marketing purposes only. While we strive to keep all information accurate, current, and complete, we make no representations or warranties of any kind — express or implied — about the completeness, accuracy, reliability, suitability, or availability with respect to the website, our services, or related information.

This website is not intended to provide legal, financial, investment, or property advisory services. Any reliance you place on information from this website or our marketing materials is strictly at your own risk.

Creative IT Solutions is a digital marketing agency specialising in the Indian real estate sector. We help real estate developers, builders, and property consultants reach their target audiences through strategic online marketing. We are not a real estate developer, broker, financial institution, or investment advisor.

Use of this website or engagement of our services does not create any professional advisory relationship beyond the scope explicitly defined in a mutually executed service agreement.

2. No Guarantee of Results

Digital marketing is a performance-driven discipline; however, results are not guaranteed and are inherently variable. Creative IT Solutions explicitly disclaims any guarantee of specific performance outcomes, including but not limited to:

• Number of leads generated per month or over any defined period.
• Cost per lead (CPL) remaining constant throughout a campaign.
• Return on advertising spend (ROAS) or return on investment (ROI).
• Conversion rates from lead to site visit, booking, or sale.
• Revenue or booking targets for real estate projects.
• Social media follower growth, engagement rates, or organic reach.
• Search engine rankings or positions on Google Search Results Pages (SERPs).

Digital marketing results are influenced by a complex and dynamic set of factors that are largely or entirely outside of Creative IT Solutions' control, including:

• Advertising budget: The volume of ad spend directly influences campaign reach and lead volume. Insufficient budget restricts performance.
• Market competition: The number of competing real estate advertisers in your micro-market, city, or segment significantly affects ad costs and lead quality.
• Project appeal: Pricing, location, amenities, developer track record, and unique selling propositions of your project play a critical role in converting ad clicks to qualified inquiries.
• Timing and seasonality: Real estate demand fluctuates significantly with festive seasons (Diwali, Navratri), interest rate cycles, economic sentiment, and regulatory changes.
• Ad platform algorithms: Meta (Facebook/Instagram) and Google continuously update their advertising algorithms, auction dynamics, and content policies, which can affect campaign performance unpredictably.
• Sales team performance: The speed and quality of lead follow-up by your sales team materially impacts conversion rates from digital leads.

Any projections, case study results, or performance benchmarks shared in our proposals, presentations, or marketing materials represent historical data and typical ranges; they do not constitute guarantees for future performance.

3. Lead Generation Disclaimer

Creative IT Solutions generates digital leads — defined as prospect inquiries received through online advertising, landing pages, social media, and other digital channels — on behalf of real estate clients. The following important limitations apply to our lead generation services:

• Leads Are Prospects, Not Sales: A "lead" represents a potential buyer who has expressed initial interest by filling out a form, calling a number, or engaging with an advertisement. A lead does not represent a confirmed purchase intention, booking commitment, or guaranteed sale.
• Lead Quality Varies: While we implement qualification mechanisms (targeting parameters, form questions, automated screening) to improve lead quality, the intent, financial readiness, and seriousness of individual prospects vary widely and cannot be fully controlled or predicted by any digital marketing activity.
• Duplicate and Invalid Leads: Some proportion of leads in any digital campaign may include duplicates, test submissions, wrong numbers, or non-serious inquiries. We work to minimise these through ongoing campaign optimisation but cannot eliminate them entirely.
• Conversion Responsibility: The conversion of digital leads into site visits, negotiations, and final sales is primarily the responsibility of the client's sales team. Creative IT Solutions does not manage or control the sales process beyond lead delivery.
• Lead Data Handling: Lead data collected through campaigns is the property of the client and must be handled in accordance with applicable data protection principles and the Information Technology Act, 2000, as amended.

4. Market Conditions

The Indian real estate market is dynamic, complex, and subject to rapid changes driven by economic, regulatory, financial, and societal factors. Creative IT Solutions expressly disclaims any liability for campaign performance fluctuations or business outcomes arising from market conditions, including:

• Macroeconomic factors: Changes in GDP growth, inflation, employment levels, or consumer confidence that affect buyer purchasing power and sentiment.
• Interest rate changes: RBI monetary policy decisions that affect home loan interest rates and buyer affordability, which directly impact buyer demand and inquiry volumes.
• Regulatory changes: Amendments to RERA, GST on real estate, municipal building regulations, development approvals, or any other policy changes affecting your projects or the broader real estate market.
• Local market dynamics: Micro-market factors specific to the city, locality, or project type (luxury, affordable, plotted, commercial) that influence buyer demand and competition.
• Competitive landscape: Entry of new projects, developers, or competing brands into your target market that may affect demand, pricing sensitivity, and advertising costs.
• Force majeure events: Natural disasters, pandemics, civil unrest, or other unforeseen events that disrupt economic activity or buyer behaviour.

Creative IT Solutions continuously monitors campaign performance and adapts strategies to evolving conditions; however, we cannot control or be held responsible for the impact of external market forces on campaign outcomes.

5. Third-Party Tools and Platforms

Creative IT Solutions utilises various third-party tools, platforms, and services to deliver our marketing campaigns and solutions. Important disclaimers regarding these platforms include:

• Meta (Facebook & Instagram): We run paid advertising campaigns on Meta platforms on behalf of clients. Meta's advertising policies, algorithm decisions, account review processes, and platform terms of service are entirely outside of Creative IT Solutions' control. Campaign approvals, rejections, account restrictions, or policy changes by Meta may affect campaign delivery. We are not affiliated with, endorsed by, or officially partnered with Meta Platforms, Inc.
• Google Ads: We manage Google Search, Display, and YouTube advertising campaigns using Google Ads. Google's auction dynamics, Quality Score assessments, policy changes, and algorithm updates directly influence campaign performance. Creative IT Solutions is not affiliated with, endorsed by, or an official representative of Google LLC or Alphabet Inc.
• WhatsApp Business API: We may utilise WhatsApp Business API for lead nurturing and client communication campaigns. This service is subject to Meta's WhatsApp Business policies and applicable telecommunications regulations in India. We are not affiliated with WhatsApp LLC or Meta Platforms, Inc.
• CRM and Marketing Automation Platforms: We may integrate or manage third-party CRM systems (such as Zoho CRM, Salesforce, HubSpot, or others), email marketing platforms, and marketing automation tools. These platforms have their own terms, pricing, and service availability conditions.
• Analytics Tools: We use Google Analytics, Meta Pixel, and other tracking technologies to measure campaign performance. The accuracy of analytics data is subject to tracking limitations, ad blockers, cookie consent choices, and inherent measurement gaps in digital attribution.

Creative IT Solutions shall not be held liable for service interruptions, policy changes, account suspensions, or any other actions taken by third-party platforms that adversely affect campaign performance or service delivery.

6. External Links Disclaimer

Our website and marketing materials may contain links to third-party websites, landing pages, partner resources, or external content for informational purposes. These external links are provided as a convenience and do not constitute an endorsement, recommendation, or verification of the content, accuracy, or completeness of information found on those sites.

Creative IT Solutions has no control over, and assumes no responsibility for, the content, privacy policies, practices, or services of any third-party websites. We strongly encourage you to review the privacy policies and terms of service of any third-party website you visit.

Inclusion of any external link on our website does not imply affiliation, sponsorship, or approval of the linked website or its owners.

7. Content Accuracy

Creative IT Solutions takes reasonable care to ensure that all content on our website and in our marketing materials is accurate and up to date at the time of publication. However, the following caveats apply:

• Service Descriptions: Service descriptions, features, and deliverables described on our website are indicative and represent our general capabilities. Specific deliverables for each client engagement are defined in individual service proposals and agreements, which take precedence over general website descriptions.
• Case Study Results: Results, metrics, and outcomes mentioned in case studies and portfolio examples represent the specific outcomes achieved for particular clients in particular market conditions. These results are not typical and do not represent guaranteed outcomes for future clients. All case study data has been shared with appropriate client consent and may be presented in an anonymised format.
• Testimonials: Client testimonials published on our website or in our marketing materials reflect the genuine experiences and opinions of individual clients at a specific point in time. They are not necessarily representative of all client experiences, nor do they constitute a guarantee of similar outcomes.
• Pricing Information: Any pricing information mentioned on our website is indicative and subject to change. Actual pricing is confirmed in formal proposals based on the specific scope of work, project requirements, and market conditions at the time of engagement.
• Team and Credentials: Information about our team, certifications, and credentials is current as of the date of publication and may change as team composition evolves.

We reserve the right to update, modify, or remove any content on our website at any time without prior notice.

8. Investment Risk

Real estate investment is subject to market risk and financial risk. Creative IT Solutions is a digital marketing agency, not a financial advisor, investment consultant, or real estate broker.

Nothing on our website, in our service materials, or communicated by our team should be construed as financial, investment, legal, or property advisory advice. Specifically:

• We do not advise on the financial merits or risks of any specific real estate investment, development project, or property purchase.
• We do not provide guidance on property valuations, expected appreciation, rental yields, or investment returns.
• Our marketing services are designed to connect potential property buyers with real estate developers and are not intended to serve as a source of investment guidance for end buyers.
• Property buyers who respond to our clients' marketing campaigns should conduct their own independent due diligence, including legal, financial, and site-level research, before making any property purchase decision.
• We strongly recommend that individuals seeking property investment advice consult a registered investment advisor, qualified financial planner, or licensed real estate consultant.

Creative IT Solutions shall not be held liable for any financial losses, investment decisions, or property transactions made by any party based on marketing communications generated as part of our services.

9. Contact for Clarifications

If you have any questions about this Disclaimer, require clarification on the scope of our services, or wish to discuss any concerns regarding our marketing practices, please do not hesitate to reach out to us:

• Email: info@creativeitsolutions.net
• Phone (India): +91 97116 38783
• Website: www.creativeitsolutions.net

Our team is available Monday to Saturday, 10:00 AM – 7:00 PM IST, and we aim to respond to all email inquiries within 2–3 business days.

This Disclaimer is to be read in conjunction with our Privacy Policy and Terms & Conditions, which together govern your use of our website and services.